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Overview

Course Duration

7 hours

Type of course

Part-time

Campus where course is offered

ITE College Central

Course Certification

SkillsFuture Certificate of Competency (CoC)

On completion of this course, participants should be able to plan and prepare an action plan and necessary branding strategy for their startup’s successful entry into the market.

Fee for this course can he paid using SkillsFuture Credits.

Please visit www.skillsfuture.sg/credit  for more information.

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*STEP will be used to administer all ITE Continuing Education & Training (CET) courses starting from 1 April 2024 onwards.  For first time users of STEP, please register and sign in here.

*STEP – Skills Training & Enhancement Portal, the new one-stop learning portal to manage all courses and learning needs across the 5 polytechnics and ITE.

What you'll learn

  • Introduction to the Start-up Ecosystem
  • Source of Financing & Government support
  • Introduction to Business Model Canvas (BMC)
  • The Importance of Branding
  • Marketing Through Social Media
  • Generative Artificial Intelligence (AI) for Marketing collateral
  • Business Scalability Through White-Labelling

Entry Requirements

This is an introductory course for learners who are new to the subject.  No prior knowledge is required.

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